Best practices
Use batch scheduling, especially for new Pipeline Sync accounts
Keep emails short
Include one clear action
Avoid overloading with information
How to create a campaign
Go to Marketing → Emails
2. Click Campaigns → Create Campaign or New
3. Start a campaign from scratch or use a template
4. Select Design Editor
5. Design your email and then click Send or Schedule
Sender Name: Studio Name
Sender Email: Studio Email (be sure to verify it first)
Set a custom reply-to address for this campaign: leave unchecked if you've already set your reply-to address
Subject Line: Something catchy
Preview Text: what the recipient will see as a preview of the email
6. Click Send to Smart List
7. Click the plus sign and select your Smart List from the menu
Alternatively, you can select Choose Contacts to select contacts individually
It's recommended to leave the Additional Settings toggled off, tracking clicks can reduce deliverability
8. Once your recipient list is set, click Review and Send
